LOS ANGELES — Colin Cowherd, one of the most thought-provoking sports hosts in the country, will join FOX Sports and Premiere Networks in September as a television, radio and digital personality. The announcement was made Wednesday by Jamie Horowitz, President of FOX Sports National Networks, and Julie Talbott, President of Premiere Networks.
Cowherd is set to host a three-hour, sports-talk program titled “The Herd” beginning Tuesday, Sept. 8, airing simultaneously on FOX Sports 1 and the FOX Sports Radio Network, including AM 570 LA Sports/KLAC, weekdays from 12 to 3 p.m. ET. FOX Sports Radio is produced and distributed under a long-term agreement between FOX Sports and Premiere Networks, a subsidiary of iHeartMedia, the leading media company in America with a greater reach in the U.S. than any radio or television outlet. FSRN programming is also available on www.FOXSportsRadio.com, FOXSports.com, as well as iHeartRadio.com and the iHeartRadio mobile app, iHeartMedia’s digital radio platform.
In addition to the FOX Sports 1/FSRN simulcast, Cowherd also becomes a key member of the “FOX NFL Kickoff” cast, a show which moves from FOX Sports 1 to FOX, airing Sundays at 11 a.m. ET preceding “FOX NFL Sunday.” The show’s full roster is expected to be unveiled in the days ahead. Cowherd is also part of the team contributing to FOX Sports 1’s coverage of Jim Harbaugh’s debut as Michigan head coach when Utah hosts the Wolverines in both teams’ season-opener on Thursday, Sept. 3.
“It’s hard to put into words how much fun it is for me, as a broadcaster, to build something with really smart, talented people,” said Cowherd. “I can’t wait for this next chapter in my career to start. FOX Sports is the perfect spot for me at this time in my life.”
“Colin is the first person I hired for my first daily studio show at ESPN, so it’s fitting that he’s the first one I’m hiring at FS1,” said Horowitz, who chose Cowherd as the original co-host of ESPN’s “SportsNation” in July 2009. “Colin is a unique voice in sports media with a loyal following of fans, and we’re looking forward to building our daytime programming around him.”
“Colin is one of the most powerful and talented personalities in sports media today, and his addition to Premiere’s lineup demonstrates our continued commitment to reaching diverse audiences with the best talent the industry has to offer,” shared Talbott. “We’re excited to join with FOX Sports in bringing Colin’s passionate and engaging brand of sports entertainment to millions of people across multiple platforms. By leveraging our combined reach, we’ll have the opportunity to connect with more sports fans than ever before, while delivering unmatched results for our partners.”
Cowherd was host of ESPN Radio’s “The Herd” with Colin Cowherd, airing nationally on weekdays and simulcast on ESPNU. He also hosted “Colin’s New Football Show” on ESPN2 in 2013 and 2014, in addition to a variety of programs on ESPN2, ESPNU and ESPN Classic. He was the original co-host of “SportsNation” on ESPN2. Cowherd joined ESPN Radio in 2004 when his program launched as an hour-long broadcast just on the West Coast.
Prior to ESPN Radio, Cowherd hosted a popular three-hour morning drive program, “The Herd”, at KFXX 910-AM in Portland, Oregon. He also anchored weeknight sports and “Sports Sunday” for KGW Northwest NewsChannel 8.
Cowherd’s rise in the industry also includes serving as sports anchor at Tampa’s WTVT-TV, where he received a local Sports Emmy for “Buc Sunday” and as sports director at KVBC-TV in Las Vegas, where he earned multiple Nevada Sportscaster of the Year awards. He began his career as the play-by-play voice for the Pacific Coast League’s Las Vegas Stars baseball team.
In 2013, Cowherd’s first book, “You HERD Me!”, was a New York Times bestseller, spending five weeks on the list in hardcover.